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NIKE House of Hoops promo kit
Foot Locker
Web user-experience design
Strategic branding
Environmental/ P.O.P design
Logos & trademarks
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Through their unique retail partnership, Foot Locker is designated as Nike's "House of
Hoops". With the release of the Nike Force basketball shoe, AKA Advertising developed
an internal promotion kit directed to Foot Locker employees to inform and generate
excitement for the brand's launch. The kit included branded materials such as posters,
stickers, head & sweat bands,
and even a mini-basketball net.
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